Mattel

Mattel is an America-based international toy manufacturer that produced One Piece merchandise in English speaking territories from 2005 until 2006. Mattel's products were based on the 4Kids English dub of the anime.

Action Attack Figures
These figures were released in December 2005 with an MSRP of $6.99 and age rating of 4+.

The figures in this range included 'Zolo Roronoa', 'Gum-Gum Luffy', 'Krazy Kick Sanji', 'Cuttin Claws Kuro' and 'Sword Flip Zolo Roanoa'.

Pi-Ripz Figures
These figures were released in January 2006 with an MSRP of $12.99 and age rating of 4+. Each figure featured a rip cord section. These figures also came bundled with the promotional DVD 'The Hunt Begins', featuring character bios, music videos and highlights from the 4Kids dub of the anime.

The figures in this range included: Luffy, Zolo, Sanji and Krieg.

Super Elasti Luffy Figure
Released in January 2006 for an MSRP of $19.99 and an age rating of 4+. A 13-inch battery powered strechy figure of Luffy.

Ka-Boom Cannon
Released in January 2006 for an MSRP of $14.99 and an age rating of 4+.

A set featuring a toy cannon that fires miniature cannon balls and a small figure of Luffy covered in black dust after firing the cannon.

Triple Threat Zolo Swords
Released in January 2006 for an MSRP of $19.99 and an age rating of 4+. A set of three battery powered swords (Zoro's Wado Ichimonji, Sandai Kitetsu and Yubashiri) with electronic sounds and a sayas.

Triple Slash Roronoa Zolo Figure
Originally released in 2006, this toy was recalled on August 14, 2007 due to concerns that magnets from the toy could fall out and be swallowed by children.

Canceled
A second wave of figures including new versions of Luffy, Zoro, and Sanji, as well as new characters Arlong, Portgas D. Ace, and Tony Tony Chopper was planned but never released due to poor sales of the first wave. Other role play products were canceled, as well: a Monkey D. Luffy mask and an inflatable Luffy fist.